Meta

Meta is the parent company for the world’s most powerful digital platforms: Facebook, Instagram, Messenger, WhatsApp and Quest. I lead relationships with some of the largest global advertisers. In 2021, I led the Mondelez relationship, helping develop and implement their largest ever joint business plan with Meta, driving mobile-first best practices that build brands and ecommerce. 

In 2022, I became the global lead of the Restaurants category - across McDonald’s and Yum! Brands (KFC, Pizza Hut and Taco Bell) – ensuring that creative partnerships and mobile commerce programs drive ROI and results. Under my leadership, this category grew faster and larger than ever.